DirectorSince 2024
Raytronics Lanka (Pvt) Ltd
Corporate Governance & Technology
Strategic board direction, operational management, and driving long-term technology deployment across domestic enterprise sectors.
Four ventures, three boards, one operating philosophy.
Commercial portfolio, brand architecture and ventures, building high-value brand equity and scalable enterprise platforms.
DirectorSince 2024
Raytronics International (Pvt) Ltd
Global Trade & Supply Chain
International commercial expansion, trade alignment, and cross-border supply chain integration across regional markets.
DirectorSince 2025
International ASEAN Group Inc. (Canada)
International Business & Trade Alignment
Facilitating cross-border corporate partnerships, investment linkages, and expanding market access across North American and Asian commercial corridors.
Co-FounderSince 2026
Ceylond
Brand Strategy & Market Positioning
Architecting brand positioning, strategic identity frameworks, and go-to-market engines for growth-stage enterprises and high-ticket brands.
FounderSince 2022
Pola Artwork
Creative Systems & Design Direction
Delivering high-ticket visual design systems, brand identity architecture, and aesthetic direction for ambitious ventures.
Club President 2026/27Since 2026
Lions Club of Colombo Mid City
Community Leadership & Infrastructure
Spearheading large-scale community service initiatives, youth digital literacy programs, and community welfare projects across Sri Lanka.
General SecretarySince 2025
Youth Vision
Youth Policy & Governance
Mobilizing national youth leadership, formulating public policy recommendations, and empowering the next generation of public leaders.
Co-Founder & Strategy Director
Ceylond
“Brand positioning is the strategic foundation of market dominance.”
Ceylond builds enterprise positioning frameworks, customer retention systems, and visual identity ecosystems that allow companies to command premium pricing.
- High-Ticket Brand Strategy
- Strategic Positioning
- Executive Identity
Founder & Creative Director
Pola Artwork
“Design excellence must drive commercial conversion.”
Pola Artwork delivers visual identities, editorial layouts, and corporate design systems tailored for high-ticket market presentation.
- Visual Design Systems
- Brand Identities
- Creative Assets
Board Director
Raytronics Group
Integrating modern brand communication, institutional credibility, and operational alignment across regional and international electronics trade.
- Governance
- Trade Expansion
- Technology Deployment
Board Director · Canada
International ASEAN Group Inc.
Establishing trade pipelines between South Asian commercial entities and North American markets through clear positioning and high-trust corporate communications.
- Cross-Border Partnerships
- Investment Corridors
- North American Relations
Positioning that changed the outcome.
Three feature case studies: the objective, the strategy and what changed after it.
- 01 · objective
- Establish a modern, high-trust corporate identity for a tech product enterprise entering competitive markets.
- 02 · strategy
- Crafted a complete positioning matrix, minimalist visual system, and clear market messaging focused on product trust and performance.
- 03 · outcome
- Elevated market perception, resulting in seamless B2B client acquisition and immediate authority within its product category.
Creative systems in practice.
Identity, campaign and social work from the Pola Artwork studio.
Scope note: Shamika’s personal practice covers brand strategy, creative direction, governance and community leadership. Web design, development and IT execution are delivered exclusively by Ceylond’s engineering team.
Your first conversation starts here.
A direct conversation on where your brand stands, what it should stand for, and whether working together is the right next step.